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Row House

By Investment Franchise Experts
Published in Fitness
May 24, 2022
4 min read

Row House Franchise Investment Opportunity

Row House is a rowing fitness franchise that’s revolutionizing the rowing exercise segment!

Recognized by serious athletes for decades as one of the most effective forms of full-body exercise, rowing is one of the main pillars of fitness and works the upper body, lower body and core all at once. Over 85% of the body’s muscles are worked with every stroke!

Row House’s program design and team atmosphere allows clients of all levels to benefit from the non-impact group workouts.

Row House rowing franchise
Row House rowing franchise

Row House’s rowing workouts are coach-led, 45 minute classes of up to 25 and they row as a crew! Row House believes in connection and they believe diversity leads to inspiration, so whether you’re just starting out or an experienced athlete, you will find a home in their crew.

They alternate between cardio work on best-in-class Ergometer Rowing Machines and bodyweight strength training on the floor.

You’ll increase your core strength, improve cardiovascular health and burn calories in a fun, fast-paced workout where YOU apply the resistance and their interval training workout keeps your body burning calories.

The freedom of controlling your own resistance allows you to maintain rhythm and swing with the group, while selecting your own difficulty level.

Row House rowing franchise
Row House rowing franchise

Row House caters to a broad age range, uni-sex market. In fact, much of the inspiration behind Row House comes from a co-founder’s cousin, who adopted rowing at age 50 and rowed each day until 94 years old, declaring it as his secret to a long and healthy life!

Row House is an early mover in the group rowing boutique fitness franchise segment and the first to be launching nationally in all markets across the country, with the infrastructure to support rapid growth.

The Row House team has designed several signature, proprietary class formats in order to fit the needs and aspirations of many clients, from young to more senior, and from beginner to advanced.

Row House wants a good class fit for anyone, and have therefore perfected a unique approach to ensuring an inclusive, team-oriented experience and the most effective results for clients from this full-body exercise.

Row House rowing franchise
Row House rowing franchise

Row House Franchise Concept

  • The widest array of rowing-centric classes available anywhere, designed to create an unparalleled experience, challenge clients at every level and create quick results. This brings a LOT of personality and variation to class offerings to keep them unique, and prevent a robotic feel.
  • Brand new state-of-the-art equipment in every studio, including top-quality ERG Rowers and smaller hand-held equipment to incorporate during floor-based intervals to ensure a balanced, full-body workout every time.
  • Inspirational studio space encompassed by rowing and team-centric images, unique lighting and an incredible sound system.
  • Instructors row WITH the class, but also move around the studio off of the rowers to motivate and inspire members throughout the experience, and to enhance the communal component of the experience.

Row House rowing franchise
Row House rowing franchise

Why Buy a Row House Franchise?

As an early mover in the rowing studio franchise segment and the ONLY rowing fitness concept offered as a national Franchise opportunity, Row House will leverage the high amount of private, independent existing awareness and demand in markets nationwide and provide a business opportunity for entrepreneurs to enjoy an outstanding margin business that is ultra simple to operate.

As an Executive Model, you can effectively hire someone to manage the studio and spend your time developing your other interests. Plus, no need for certified fitness instructors or specialized licensed employees, they take instructors through RHU, which is a thorough Row House University training regimen.

Row House instructors can be easily taught the concepts of rowing to become instructors with no prior rowing experience. Instructor labor pool is therefore vast, where even cycling, yoga, pilates, HIIT, etc. instructors, or personal trainers, can supplement income with us and easily become Row House instructors because they already understand kinesiology, anatomy, etc. and can be taught rowing terminology quickly.

Row House rowing franchise
Row House rowing franchise

Row House Franchise Ownership Functions

  • Oversee real estate site selection and lease negotiation (Row House provides knowledge and support, additionally have contracted 3rd party vendors to support real estate and construction management)
  • Oversee Grand opening (Row House provides knowledge and support and spends time in studio with owner/manager after initial training at corporate office)
  • Oversee marketing
  • Manage the managers
  • Manage finance/accounting
  • Hire, train, and manage manager

Row House rowing franchise
Row House rowing franchise

Row House Franchise Competitive Advantages

  • The system operating platform delivers best-in-class instruction
  • Revolutionized Rowing in large group classes with 25 top quality rowing machines
  • Proprietary class offerings, widest array in the rowing segment
  • Several signature designed class formats in order to fit the needs of all clients
  • Culture - team-oriented, inclusive, welcoming to all levels and no singling out
  • Best-in-class equipment
  • Modern, beautifully-designed studios
  • High value proposition, reasonable price point
  • No need for highly technical, certified or licensed instructors

Row House rowing franchise
Row House rowing franchise

Investment Franchise Ownership Models Available:

  • Executive (“hands-off”): Passive Income Franchise Ownership. You own the business, but hire out all functions required to operate it, including day-to-day management. You will have little or no physical presence at the business location and own the business purely as an investment, not as a way to create or change your employment/career situation.

  • Owner/Operator (“hands-on”): You are front-and-center in the function of the business. You’ll typically work onsite most or all days that the business is open. You directly supervise the staff that is needed to run the shop, and have little time to do much else besides run the franchise, to an extent that other employment is practically impossible.

  • Semi-Absentee: Passive Income Franchise Ownership. Operational responsibility falls somewhere in between Executive (hands-off) and Owner/Operator (hands-on). Many semi-absentee franchise owners begin by keeping their day jobs/careers and relying on a manager to get their first store off the ground. If the franchisee succeeds with their first unit and decides to open additional ones, running the multi-unit franchise may prove lucrative enough for the semi-absentee owner to leave their day job/career and focus solely on the growing business venture.

Financial Requirements

  • Cash Investment (Liquid): $100,000
  • Minimum Net Worth: $500,000

Take the next step towards owning a Row House franchise

To learn more about Row House franchise opportunities in your area or to begin securing your territory today, please request more information below.

Request More Information

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